Leveraging AI in Evidence Generation and Market Access

Using AI for clinical data evaluation, systematic literature reviews, dossier writing, and PICO simulations

  • Dossier writing - AI support?
  • Systematic Literature Review - with AI agents?
  • PICO simulation
  • Officially certified to the ISO 9001 and ISO 21001 standards

Online-Seminar

Ab 1.290,00 € zzgl. MwSt.
Leistungen & Ablauf

Buchungsdetails

Online-Seminar

Ab 1.290,00 € zzgl. MwSt.
Leistungen & Ablauf

Using AI for clinical data evaluation, systematic literature reviews, dossier writing, and PICO simulations - the essential market access areas covered

Your speakers

Dr. Daniel Brand

Dr. Daniel Brand

Kintiga,
Hannover

Manger Market Access

Dr. Lydia Frick

Dr. Lydia Frick

Kintiga
Hannover

Director Market Access

Dr. Penelope Gallinger

Dr. Penelope Gallinger

IQVIA Commercial GmbH & Co. OHG, München, Germany

Principal Market Access und HTA
RWAS Real-World & Analytics Solutions

Ronja Kerßenboom

Ronja Kerßenboom

Johnson & Johnson Innovative Medicine

Senior Manager Market Access

Dr Sian Tanner

Dr Sian Tanner

IQVIA, The Netherlands

Principal, Advisory Lead - EU HTA Solutions; Value and Payer Evidence; Real World and Commercial Solutions

What to Expect

  • Dossier Writing - Use cases for AI support
  • Using AI in Systematic Literature Review (SLR)
  • LLMs for describing and evaluating clinical data
  • Integrating generative AI in everyday market access activities
  • AI support for PICO simulations

Who Should Attend

This course is designed for professionals in market access and evidence generation who seek the latest expertise in AI applications from literature research and data evaluation to dossier writing.
Here, key national and EU HTA topics will be addressed.

Objective of the Event

In this course, you will learn how to leverage AI for clinical data evaluation, systematic literature reviews, dossier development, and PICO simulations.
Five industry experts will a.o. demonstrate use cases, highlighting both the benefits and limitations of AI - from clinical data evaluation to dossier submission. Additionally, they will focus on the day-to-day application of generative AI in market access.
By the end of this course, you will have a comprehensive understanding of AI’s potential and how to effectively implement it in your daily work.

Your Benefit

  • Use cases across different market access areas
  • Key national and EU HTA topics covered
  • A combination of diverse industry expertise

Programme

9:00 am - 5:00 pm seminar
You may dial in 30 minutes in advance

09:00

Opening and participant expectations

09:20

Dossier Writing - With AI Support?
Dr. Daniel Brand, Dr. Lydia Frick
  • Fundamental principles of LLMs
  • Challenges and opportunities when operating with data
  • Use cases for AI in dossier writing

10:40

Coffee break

11:00

Artificial Intelligence in Systematic Literature Reviews
Dr. Penelope Gallinger
  • Using AI/generative AI for key SLR steps (protocol writing, search strategy adaptation, study identification, data extraction, and evidence synthesis...)
  • AI's potential benefits and limitations in SLRs
  • AI agents deployed for SLRs and strategies to address challenges with AI integration in SLRs (enhancing model interpretability and explainability of results)

12:10

Lunch

13:20

LLMs for Describing and Evaluating Clinical Data
Dr. Daniel Brand, Dr. Lydia Frick
  • Criteria for successful use of LLMs in the context of clinical data
  • Current AI-assisted approaches for table interpretation and description
  • Insights from in-house development of AI-assisted tools

14:20

Coffee break

14:40

Integrating generative AI in everyday market access activities
Ronja Kerßenboom
  • Employee training initiatives at Johnson & Johnson
  • Day-to-day Use of Generative AI for a market access manager in Germany
  • Generative AI trends to watch

15:40

Short break

15:50

Focus on EU HTA: AI Support for PICO Simulation
Sian Tanner
  • Understanding the PICO simulation workflow and opportunities for automation
  • Consider appropriateness of AI for PICO simulation given current technology status and nuances of EU HTA
  • Explore use case for AI PICO simulation

17:00

Course end
09:00

Opening and participant expectations

09:20

Dossier Writing - With AI Support?

Dr. Daniel Brand, Dr. Lydia Frick

  • Fundamental principles of LLMs
  • Challenges and opportunities when operating with data
  • Use cases for AI in dossier writing
10:40

Coffee break

11:00

Artificial Intelligence in Systematic Literature Reviews

Dr. Penelope Gallinger

  • Using AI/generative AI for key SLR steps (protocol writing, search strategy adaptation, study identification, data extraction, and evidence synthesis...)
  • AI's potential benefits and limitations in SLRs
  • AI agents deployed for SLRs and strategies to address challenges with AI integration in SLRs (enhancing model interpretability and explainability of results)
12:10

Lunch

13:20

LLMs for Describing and Evaluating Clinical Data

Dr. Daniel Brand, Dr. Lydia Frick

  • Criteria for successful use of LLMs in the context of clinical data
  • Current AI-assisted approaches for table interpretation and description
  • Insights from in-house development of AI-assisted tools
14:20

Coffee break

14:40

Integrating generative AI in everyday market access activities

Ronja Kerßenboom

  • Employee training initiatives at Johnson & Johnson
  • Day-to-day Use of Generative AI for a market access manager in Germany
  • Generative AI trends to watch
15:40

Short break

15:50

Focus on EU HTA: AI Support for PICO Simulation

Sian Tanner

  • Understanding the PICO simulation workflow and opportunities for automation
  • Consider appropriateness of AI for PICO simulation given current technology status and nuances of EU HTA
  • Explore use case for AI PICO simulation
17:00

Course end

Downloads

Market Access Concepts

Weitere Informationen


Technical requirements

You need a reliable Internet connection to take part in our online events. To have the best possible learning experience, we recommend that you use the latest version of the Microsoft Edge or Google Chrome browsers. You will need a headset, loudspeaker or telephone to play the audio. Further information is available here. Please check beforehand that your microphone or headset and camera are working properly. Do not access our services from a VPN since there are issues with the audio over such connections.
We have integrated Zoom video conferencing software into our Learning Space for our online training courses. If you are not authorised to use Zoom, please get in touch with us so we can make alternative arrangements for you to take part in our online training.


Free pre-meeting and technology check

You can attend one of our pre-meetings and explore our Learning Space free of charge. Registration is not required. You can find available dates for a pre-meeting in your customer portal. Click the green ‘Participate’ button in the pre-meeting in the customer portal and you will be redirected to the Learning Space.
The pre-meeting gives you the opportunity to explore our Learning Space and to familiarise yourself with the technology to start off your online training on the right foot. This is a non-binding offer for all our customers and not a prerequisite for participation. If a pre-meeting date does not suit you but you would still like a technology check, please contact us.

In-house Offers - On-site and Online

We also conduct this seminar exclusively for your company - individually tailored to your requirements, flexible scheduling and available as either on-site or online format. Contact us and we will prepare a customized offer for you.

Request a quote

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Further Information

e-Learning - Click and learn

e-Learning - Click and learn

We provide flexible education and training with high-quality e-Learning programmes for several topics.

Details
In-house seminars

In-house seminars

Our programmes are also available for in-house training. Just contact us!

Details
We guarantee the highest quality

We guarantee the highest quality

We are now officially certified to ISO 9001 and ISO 21001 standard.

Details

Your Contact Person

We are happy to advise you personally and individually.

Our further education offerings are comprehensive. We are happy to personally match your requirements with our offerings. Let our further education experts advise you and contact us today.
Dr. Henriette Wolf-Klein

Dr. Henriette Wolf-Klein
Bereichsleiterin Pharma & Healthcare
+49 6221 500-680
h.wolf-klein@forum-institut.de